Chapter Two: Design

2.1 Chapter Overview This chapter presents a summary of the the review of literature regarding the subject of design and captures various aspects and thoughts on this. Various thoughts, process and research particularly related to the design process are explored. This chapter encompasses the definitions, characteristics, discussions and applications of design. It is intended that…

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The colour theory

Colour theory is a practical guide to colour mixing and the visual impacts of colour combinations. In Scientific terms colour is light, and light is composed of many colours-those we see are the colours of the visual spectrum: red, orange, yellow, green, blue, and violet. When light hits an object, that object reflects certain wavelengths…

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Distribution Channel Design

Distribution Channel Design Channel design facilitates the flow of goods from the manufacturer to the end-user. Hutt and Speh (2007) defined that, the link between the manufacturer and the customer is the distribution channel. The purpose of the distribution channel is to distribute the product from manufacturer to the end user to the right time…

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Aspects of wicked problems

Introduction When facing a design problem, designers need to consider a wide range of factors to ensure that it is as successful as possible. When a design problem is ill-defined a wicked problem arises, which complicated the process more. Sustainability is a very important consideration when designing. It’s also important that designers understand the role…

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